Title The impact of gamification on relationship between health belief, health consiousness and intention to use continuously mobile fitness applications /
Translation of Title Geimifikacijos poveikis ryšiui tarp įsitikinimų apie sveikatą, sveikatos sąmoningumo ir ketinimo naudoti mobilias fitneso programėles.
Authors Shklyaeva, Anna
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Pages 56
Keywords [eng] gamification, intention, intention to use, health, health belief, health consciousness
Abstract [eng] The research is focused on the influence of presence of gamification elements of customers/users behavior and their intention to use particular type of mobile applications, in the context of the current pandemic situation the health-related specifics of apps (fitness) was selected.
Dissertation Institution Vilniaus universitetas.
Type Master thesis
Language English
Publication date 2023