| Title |
The impact of gamification on relationship between health belief, health consiousness and intention to use continuously mobile fitness applications |
| Translation of Title |
Geimifikacijos poveikis ryšiui tarp įsitikinimų apie sveikatą, sveikatos sąmoningumo ir ketinimo naudoti mobilias fitneso programėles. |
| Authors |
Shklyaeva, Anna |
| Full Text |
|
| Pages |
56 |
| Keywords [eng] |
gamification, intention, intention to use, health, health belief, health consciousness |
| Abstract [eng] |
The research is focused on the influence of presence of gamification elements of customers/users behavior and their intention to use particular type of mobile applications, in the context of the current pandemic situation the health-related specifics of apps (fitness) was selected. |
| Dissertation Institution |
Vilniaus universitetas. |
| Type |
Master thesis |
| Language |
English |
| Publication date |
2023 |