Title Genre analysis of google terms of service /
Translation of Title „Google“ paslaugų teikimo sutarties žanro analizė.
Authors Šalkevičiūtė, Ugnė
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Pages 178
Keywords [eng] genre, genre analysis, legal language, Terms of Service, žanras, žanro analizė, teisinė kalba, Paslaugų teikimo sutartis
Abstract [eng] Agreements and contracts are legal documents that protect the rights and obligations of all the parties involved under them. In the case of internet, those documents are Terms of Service, Terms and Conditions or Terms of Use. Since the wide spread use of the internet and particularly in the last decade, there has been a rising interest in the research of Terms of Service, particularly their readability and understanding. However, various studies tend to focus solely on surveys and/ or statistical readability data as a way to analyse them. This paper aimed to fill in the gap in the research of structure and language of Terms of Service by employing genre analysis. The current study is based on twenty Google Terms of Service editions and analyses the structure and linguistic choices of the document over time. The analysis of twenty Google Terms of service documents ranging from 1999 to 2022 revealed that the broader structure of Terms of Service did not change considerably much during those years and that they employ readable language with recognizable move patterns.
Dissertation Institution Vilniaus universitetas.
Type Master thesis
Language English
Publication date 2022