| Abstract [eng] |
The stock market price of any publically-traded company influenced by many economic, industry, and company-related factors might highly fluctuate by reaching its lowest and highest extreme points. Therefore, investors should estimate the stock’s intrinsic value to make a successful long-term investment. This research aims to estimate the Daimler AG stock's intrinsic value as of 01.10.2020 for accepting or rejecting investment depending on whether the stock is overvalued, undervalued, or is fairly valued in relation to its market price. Based on the fundamental analysis approach to stock valuation, the research focuses on the strategic analysis of Daimler AG, involving the macro-environmental analysis, the automotive industry analysis, and Daimler AG internal factors analysis. Furthermore, based on the data from the official annual and quarterly reports of Daimler AG, the research concentrates on historical financial analysis by comparing its financial performance to selected peers, including BMW Group AG and Volkswagen Group AG, and forecasts future cash flows based on strategic and historical financial analysis findings. Onwards, Daimler AG stock's intrinsic value is determined by applying a dividend discount model. Finally, the investment recommendation is given based on the difference between the stock's market value and its intrinsic value. |
