| Title | Individualizuotas asmeninis pardavimas: telemarketingo įmonės atvejis / |
|---|---|
| Translation of Title | Individualized Personal Selling: the Case of Telemarketing Company. |
| Authors | Bunokaitė, Agnė |
| Full Text |
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| Pages | 87 |
| Keywords [eng] | Personal Selling ; Individualized Personal Selling ; Personal Selling Process |
| Abstract [eng] | Master's thesis analyzes the theme of individualized marketing in Telemarketing Company. The relevant issue describes the question: Can an individualized personal sales influence sales results? This work consists of an introduction, two major parts, conclusions, recommendations for a personal marketing improvement, references and appendices. |
| Type | Master thesis |
| Language | Lithuanian |
| Publication date | 2013 |