Title Impact of the european green deal on the european wine industry: a case study of spain /
Translation of Title Europos žaliojo susitarimo poveikis Europos vyno pramonei: Ispanijos atvejis.
Authors Leonavičius, Rimantas
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Pages 66
Keywords [eng] wine, industry, deal, European, European Green Deal, green, European wine industry, research, soil, sustainability, sustainable, climate change, vynas, pramonė, susitarimas, europinis, Europos Žaliasis Susitarimas, žaliasis, Europos vyno pramonė, mokslinis tyrimas, dirvožemis, tvarumas, tvarus, klimato kaita
Abstract [eng] Rimantas Leonavičius (2024). Impact of the European Green Deal on the European wine industry. Supervisor of the Master's thesis: Dr. Dalia Štreimikienė. Master's thesis: Kaunas, 2024. Scope of the Master's thesis: 60 pages. Number of tables: 5. Number of figures: 1. List of references and data sources: 64 sources in total. Brief description of the Master's thesis: The European Green Deal is a plan presented by the European Commission in 2019 to make Europe a climate-neutral continent by 2050. One of the main objectives includes European agriculture and, more specifically, the wine industry. Green regulations are becoming more and more popular in every country with different levels of economic development and economic structure, but this is particularly evident in Europe, where it is identified with successful green business development. However, the European Green Deal itself is not yet a fully mature approach to business self-regulation, and there is no precise analysis of which factors, resources, methods and business models will help the European wine industry to develop. Object, aim and objectives of the Master's thesis: The object of the thesis is to determine what impact has the European Green Deal on the European wine industry, focusing on Spain as a case study. The aim of the thesis is to investigate the impact of the European Green Deal on the European wine industry. The objectives of the thesis are: to analyse the concept of EGD and its strategies; to describe the European wine industry and its practices; to examine the connection between the EGD and the European wine industry; to analyse the empirical research level regarding the EGD and the European wine industry; having evaluated the results of theoretical and empirical research, to formulate the research model of the impact of the EGD on the European wine industry; to perform an empirical evaluation of research models of the impact of the EGD on the European wine industry based on a case study in Spain, and to determine what businesses demand. Methods used in the Master's thesis: Analysis of scientific literature, synthesis and classification. The empirical part of the study uses a quantitative questionnaire survey method and an interview protocol, with their posterior analysis of the obtained data. Performed research and obtained results: The informants acknowledged the positive impact of the European Green Deal on the European wine industry, but were concerned about the burden that companies face at the start of the implementation of the proposals, which is something that not everyone in the wine sector is willing to invest in. The main conclusion is that the impact of the European Green Deal on the European wine industry is partly positive, but that in order for the impact to remain positive, it is necessary to have the help of the initiators themselves (the European Commission) in the first stages, when financial and legal support is most needed, especially for smaller wineries, which would otherwise not be able to compete with the larger wineries in their own country, and even less so with the larger ones in the outside world. Moreover, the main theses of the European Green Deal should be incorporated into the wineries' mission and vision, so that its implementation does not become a burden but simply another part of the process.
Dissertation Institution Vilniaus universitetas.
Type Master thesis
Language English
Publication date 2024