| Abstract [eng] |
This study aims to explore how employees experience performance, change, and growth within dynamic organizational cultures. A qualitative case study design was used to gain a nuanced understanding of subjective experiences among employees in a high-growth technology company, Hostinger. Empirical data were gathered through semi-structured in-depth interviews with participants who had witnessed various stages of organizational development and transformation. The study draws on multiple theoretical frameworks: models of organizational culture (Schein, Hofstede, Denison, Cameron & Quinn), sense-making theory (Weick), dynamic capabilities theory (Teece), and psychological models such as the Job Demands–Resources (JD-R) and Conservation of Resources (COR) theories. This multi-theoretical foundation enabled the analysis of both structural and interpretive elements of performance in contexts marked by speed, ambiguity, and change. Reflexive thematic analysis revealed two primary theme groups: (1) perceptions and characteristics of organizational culture, including its grounding in principles and values, and (2) the interplay of personal and organizational factors during periods of change, growth, and challenge, encompassing performance drivers, adaptive strategies, and support mechanisms. A standalone theme highlighted how subjective interpretations of performance do not always reflect measurable indicators. Findings suggest that performance in modern workplaces is not a fixed outcome but a dynamic, lived process shaped by both external shifts and internal meaning-making. Participants described performance as a developmental journey – marked by moments of clarity, ambiguity, and self-redefinition – strongly influenced by psychological safety, feedback mechanisms, autonomy, and a learning-oriented climate. This research contributes to organizational psychology by offering a layered, empirically grounded perspective on performance in dynamic cultural contexts. It underscores the importance of integrated approaches that combine system-level insights with lived experiences and support organizations seeking to foster sustainable growth and employee empowerment in rapidly changing environments. |
