Title Strategic communication of organizational purpose in institutional websites of hybrid organizations. evidence from private universities
Authors Sueldo, Mariana
ISBN 9788411709194
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Is Part of Inteligencia organizacional, comunicación estratégica e influencia en la sociedad postdigital / Miguel Ángel Esteban Navarro, Miguel Ángel García Madurga, Ricardo Diego Pérez Calle, Mariola Conde Casado (Eds.),.. Madrid: : Dykinson S.L., 2024. p. 215-238.. ISBN 9788411709194
Keywords [eng] communication ; hybrid organizations ; websites ; private universities
Published Madrid: : Dykinson S.L., 2024
Type Book part
Language English
Publication date 2024
CC license CC license description