Title From data to impact: how analytics can drive sustainable business strategies
Translation of Title Nuo duomenų iki poveikio: kaip analitika gali skatinti tvarias verslo strategijas.
Authors Ashrafli, Tayfun
Full Text Download
Pages 74
Keywords [eng] data analytics, sustainability strategy, ESG, sustainable business, analytics-driven sustainability, corporate sustainability
Abstract [eng] SUMMARY VILNIUS UNIVERSITY BUSINESS SCHOOL DEEPTECH ENTREPRENEURSHIP STUDY PROGRAM TAYFUN ASHRAFLI FROM DATA TO IMPACT: HOW ANALYTICS CAN DRIVE SUSTAINABLE BUSINESS STRATEGIES Supervisor – Danguolė Oželienė Associate Professor Master’s thesis (project) was prepared in Vilnius, in 2025 Scope of Master’s thesis (project) – 74 pages. Number of tables used in the FMTP – 8 pcs. Number of figures used in the FMTP – 5 pcs. Number of bibliography and references – 70 pcs. The FMTP described in brief: This dissertation will explore the use of data analytics to help in sustainability plans through the example of Microsoft and Apple. Problem, objective and tasks of the FMTP: This paper will look at the role played by analytics in the implementation of sustainability. Research methods used in the FMTP: The qualitative comparative case study is used in the analysis. Research and results obtained: The results indicate that data analytics can enhance emissions, efficiency, supply chains, and transparency, and reveal the Scope 3 and data quality thresholds. Conclusions of the FMTP: The thesis concludes that analytics facilitates sustainable strategies when incorporated in governance, capabilities and ethics. Information about the publication of FMTP results or adaptation for publication The FMTP outcomes are not yet published but could be modified into academic publication.
Dissertation Institution Vilniaus universitetas.
Type Master thesis
Language English
Publication date 2026