Title Antraščių sensacingumo ir socialinio pritarimo įtaka tikėjimui melagingomis ir tikromis naujienomis socialinėje medijoje: požiūrio į socialinių tinklų naudojimą reikšmė
Translation of Title The influence of headline sensationalism and social endorsement on belief in fake and real news in social media: the role of attitudes towards the use of social networks.
Authors Anilionytė, Milana ; Mikuličiūtė, Vita
DOI 10.15388/Psichol.2026.75.5
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Is Part of Psichologija.. Vilnius : Vilniaus universiteto leidykla. 2026, t. 75, p. 84-105.. ISSN 1392-0359. eISSN 2345-0061
Keywords [eng] fake news ; sensational headlines ; social endorsement ; social media
Abstract [eng] With fake information spreading rapidly on social networks, it is important to understand what stylistic and social signals determine its evaluation. The aim of this study was to investigate how headline sensationalism and social endorsement (notably, the number of likes) influence the perception of the credibility of real and fake news and behavioral intentions on social networks, as well as whether attitudes toward social network use moderate the effect of sensationalism. In an experimental study (N = 117; 18–29 years, M = 23.02, SD = 2.29), headline sensationalism (neutral/sensational) and social approval (low/high number of likes) were manipulated. Participants evaluated 5 real and 5 fake Facebook news posts, indicating their perceived credibility, intention to read the news, and intention to fact-check. The results showed that sensationalism did not influence the intention to read either real or fake news, but it did reduce the perceived credibility of fake news and increased the intention to fact-check it. Social endorsement had no significant effect on either credibility ratings or behavioral intentions. Attitudes toward social network use did not act as a moderating factor. The results show that sensationalism can act as a signal that activates skepticism when evaluating fake information, while fake information presented in a neutral manner may be more convincing. This has practical implications for media literacy education and information hygiene initiatives, emphasizing the need to critically evaluate not only overtly emotional content, but also the content presented in a neutral manner.
Published Vilnius : Vilniaus universiteto leidykla
Type Journal article
Language Lithuanian
Publication date 2026
CC license CC license description