Title Prekės ženklo formavimas ir prekės identifikavimas: strategijų parinkimas ir vertinimas /
Translation of Title Brand formation and branding: choise of strategies and their evaluation.
Authors Grundey, Dainora
DOI 10.15388/Ekon.2002.16972
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Is Part of Ekonomika. 2002, t. 57, p. 30-52.. ISSN 1392-1258
Type Journal article
Language Lithuanian
Publication date 2002
CC license CC license description