| Title |
The influence of the application of eco-innovation in international companies on consumer decisions |
| Translation of Title |
Ekologinių inovacijų taikymo tarptautinėse įmonėse įtaka vartotojų sprendimams. |
| Authors |
Pronskė, Karina |
| Full Text |
|
| Pages |
81 |
| Keywords [eng] |
THE INFLUENCE OF THE APPLICATION OF ECO-INNOVATION IN INTERNATION COMPANIES ON COMSUMER DECISION |
| Abstract [eng] |
In recent years, the business world has been forced to reconsider how companies operate in the global market. Environmental issues, climate change and the growing pressure from governments, Non-Government Organizations (NGO) and society make it no longer possible for international companies to ignore sustainability dilemma. |
| Dissertation Institution |
Vilniaus universitetas. |
| Type |
Master thesis |
| Language |
English |
| Publication date |
2026 |
