Title Žiniasklaida ir žurnalistika daugiaterpės raiškos eroje /
Translation of Title Media and journalism facing the era of convergent expression.
Authors Pečiulis, Žygintas
DOI 10.15388/Im.2009.0.3207
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Is Part of Informacijos mokslai.. Vilnius : Vilniaus universiteto leidykla. 2009, t. 51, p. 37-53.. ISSN 1392-0561. eISSN 1392-1487
Keywords [eng] media ; mass communication ; convergence ; convergent media ; professional journalist ; journalism ; journalism training
Abstract [eng] New technologies lead to significant changes in the media. Traditional mass communication is losing autonomy and merging in a converged space. Changes are taking place in various dimensions. The changing consumption habits of communication content make traditional media to look for new forms of expression and dissemination. Convergent technologies provide opportunities to choose among the various channels of distribution and the various ways of expression, the choice among text, sound or video components. The convergent expression era poses new challenges to the media and journalism, forces the adjustment of training methods and even raises the question of survival of journalism as a profession.
Published Vilnius : Vilniaus universiteto leidykla
Type Journal article
Language Lithuanian
Publication date 2009
CC license CC license description