Title |
Socialinės atsakomybės komunikacija Lietuvos organizacijų interneto svetainėse / |
Another Title |
Communication of corporate social responsibility in lithuanian organizations' websites. |
Authors |
Matkevičienė, Renata |
DOI |
10.15388/Im.2013.0.1603 |
Full Text |
|
Is Part of |
Informacijos mokslai / Vilniaus universitetas.. Vilnius : Vilniaus universiteto leidykla. 2013, t. 64, p. 7-18.. ISSN 1392-0561 |
Abstract [eng] |
On the basis of this finding, the presupposition that organizations use other forms and means for communicating social responsibility was made, because the social responsibility activities carried out by an organization not only show the organization’s responsibility, but also allow linking the organization with certain practices and values, create an added value by increasing the visibility of the organization as a responsible member of the local community, developing and enhancing the organization’s reputation and ensuring its competitive advantage. |
Published |
Vilnius : Vilniaus universiteto leidykla |
Type |
Journal article |
Language |
Lithuanian |
Publication date |
2013 |