Title Forms of expression of employee loyalty /
Translation of Title Darbuotojų lojalumo raiškos formos.
Authors Šavareikienė, Danguolė ; Daugirdas, Laimonas
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Is Part of Socialiniai tyrimai. 2009, nr.2(16), p. 86-93.. ISSN 1392-3110
Keywords [eng] Employee loyalty ; Affective loyalty ; Economic loyalty ; Normative loyalty ; Employee motivation
Abstract [eng] An applied empirical research aimed at the identification of the forms of employee loyalty to an organisation, in this case the Lithuanian Joint Stock Company Keliai, is presented in the paper. By using a questionnaire survey method the intensity and expression of affective, economic and normative loyalty in terms of employee socio- demographic characteristics were identified. It was found that the employees can be characterised as not particularly attached to the organisation (affective loyalty average is 2.4 points), the majority of the employees do not understand the vision of the organisation clearly enough and do not see its future. Economic loyalty average (2.2 points) showed that the employee- organisation relationship is not based on material benefit, career or professional development (i.e. personal) interests. Normative loyalty average of 1.8 points showed that the employees are not driven by moral obligations based on a strong sense of duty to the organisation. Lowlevel loyalty of the employees firstly evidences a lack of management competences.
Type Journal article
Language English
Publication date 2009