| Title |
Sancho Guinda, C. (ed.) (2019) Engagement in Professional Genres : |
| Authors |
Maslauskienė, Greta |
| Full Text |
|
| Is Part of |
Discourse and interaction.. Brno : Masarykova Universita. 2020, vol. 13, no. 2, p. 140-145.. ISSN 1802-9930. eISSN 1805-952X |
| Keywords [eng] |
engagement ; professional genre ; academic genre ; academic discourse ; (inter)subjectivity ; interaction ; building rapport |
| Abstract [eng] |
The reviewed volume is a focused collection of research on engagement in professional and academic genres seen as a crucial component of communication in the present times shaped by emerging competition for readers’, listener’s and/or viewer’s attention. Focusing on communication across a plethora of professional communities, the volume introduces a variety of analytical perspectives to explore a wide range of engagement strategies across different work settings and practices, genres, discourses and disciplines. The volume complements the rapidly growing body of research into interpersonal functions of language in general, by highlighting the vital role of engagement, as an essential rhetorical tool for monitoring readers’ understandings and responses to a text and managing how increasingly multifaceted audiences perceive the writer. |
| Published |
Brno : Masarykova Universita |
| Type |
Review |
| Language |
English |
| Publication date |
2020 |
| CC license |
|
