| Abstract [eng] |
Tourism in Lithuania is one of the sorts of services, which today is developing very rapidly. Every year more and more of senior tourists came to our country and in order to attract them it is necessary to evaluate the state of Lithuanian tourism system for seniors. The evaluation of the organization of senior tourism is one of the most important factors, which guarantee the successful functioning of the tourism system. The aim of the research –to analyze the organization of senior tourism in Lithuanian Union of seniors “Bočiai”in case of Ukmergė district community. The object of the research – the tourism system of senior. The tasks of the research: 1. To present the conception, forms and environment of tourism ; 2. To analyze the forms, types and establish the subject and object of tourism; 3. To survey the singularity of seniors tourism; 4. To analyze the complex of marketing; 5. To present the research methodology and research the organization of senior’s tourism in case of Ukmergė district community; 6. To prepare recommendations for the improvement of the organization the tourism system of senior. The methods of the research: • Analysis of scientific literature. • Analysis of legal acts. • Analysis of statistical documents. • The systematize, interpretation and summation of results questionnaires. Results of the research: after the research of senior’s tourism in Lithuania and in Lithuanian Union of seniors “Bočiai” in case of Ukmergė district community, there were present the recommendations for the improvement of the organization the tourism system of senior. |
