| Abstract [eng] |
The link between verbal memory and multitasking As multitasking becomes more and more prevalent in our daily lives, researchers seek better understanding of this phenomenon and the factors and consequences associated with it. Despite extensive research in this area, there is a lack of studies on the effects of verbal memory on multitasking. This study investigates the relationship between media multitasking and verbal memory in 112 participants (29 male and 83 female, M = 25,52) who were invited to take part in the study through various online platforms. Verbal memory and multitasking abilities were measured through an online questionnaire as well as media usage habits and perceived ability to multitask. The results showed that better verbal memory abilities were related to higher media multitasking effectiveness while higher perceived ability to multitask was related to more frequent media multitasking, but less time spent using various media sources. In general, more time spent using various media sources was related to higher media multitasking. Study found gender differences suggesting that females tend to multitask with media more often than males. Word recall score, perceived multitasking ability, time spent using media and persons age can predict overall media multitasking effectiveness. However, the model of prediction has little practical application. |
