Title Elnininkystės marketingo strategijos kūrimas ir ūkio valdymas /
Translation of Title Marketing policymaking for deer farming and farm management.
Authors Čepas, Gintautas
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Pages 85
Keywords [eng] Marketing policymaking ; deer ; farm management
Abstract [eng] G.Čepas Marketing policymaking for deer farming and farm management: Magistracy work / scientific guide professor A.Garalis; Šiaulių University, Management department .-Šiauliai, 2007.-54 pages. Marketing policymaking for Č.Čepas deer farm is created in this work, analyzing of farm management, the main problem: how to create profitable, good managing, scientific reasoning and buttressed up by world experience deer farming business model in one Lithuanian farm, on purpose to make farm agricultural more profitable. I study conditions, which had most effects to farm activities, and what effect they had in increasing of market: changing national economy, politics-low decisions and competition in market. It was made SWOT analysis of Č.Čepas deer farm, questionnaire for study of external farm situation, explored records of farms according subject scheme. Work results confirm scientific researching hypothesis that it is proposing to make agricultural alternative business – deer and fallow deer farming in bad land and not effective managing farms. This researching notes can be used by managers of Č.Čepas and other Lithuanian deer farms.
Type Master thesis
Language Lithuanian
Publication date 2007